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At1.074 billion global users, an increase of over 73 million in the last year, Instagram has seen some impressive pandemic growth. Digital 2022: Malaysia DataReportal - World Digital Insights The year was marked by the polarized groups in the US election race and the racial justice movement posts. A journalist and digital consultant, John Boitnott has worked at TV, newspapers, radio and Internet companies for 25 years. We are happy to help. And if your audience consists of even younger kids, YouTube is a strategic choice for your brand. As it stands, that equates to about 57.5% of the current world population. All The Social Media Stats You Need To Know In 2021 Around 78% are solely accessing platforms from their mobile phone, compared with only 1.32% visiting their social networks via only their desktop. In February 2012, 81% of U.S. adults ages 18-29 said they use at least one social media site. In 2020, the average time spent on social media per day is 2 hours 25 minutes globally for users aged 16 to 64 on any device. PEW RESEARCH CENTER Who uses each social media platform Usage of the major social media platforms varies by factors such as age, gender and educational attainment. Wikipedia - Wikipedia Sources: Pew Research, Data Reportal, Brandwatch, Social media platforms & Kepios Analysis. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Social media advertising CTRsfrom 2020 range from 0.22% for both Instagram and LinkedIn to 0.86% for Twitter and 1.11% for Facebook. 521 likes, 17 comments - @cocokind on Instagram: "Do these stats scare you as much as they terrify us? Consumer Price Index, Australia - Australian Bureau of Statistics Morocco: effects of social media usage | Statista TikTok usage among those 12-34 nearly doubled from 2020 to 2021. He currently writes at ClearVoice, Motley Fool and Entrepreneur.com. Its thesixth most downloaded appas of April 2021. The total number of channels earning at least $10,000 annually increased by 50%, while the number of channels earning at least $100,000 jumped by 40%. Girls are more likely than boys to say it would be difficult for them to give up social media (58% vs. 49%). According to Keipos analysis, the country with the most significant social media growth in 2019-2020 was India, with 130 million new users joining platforms equivalent to 9.6% of their total population. How to Communicate Content Marketing Wins, Word Count Trends in 25+ Industries: VoiceGraph, Head-to-Head Review: Google Forms vs. SurveyMon, What Is Teamlancing? Facebook has 1.96 billion daily active users as of Q1 2022. The average Facebook user will engage with12 ads on the siteeach month. (Facebook) The average click-through rate (CTR) for Facebook ads is 0.9%. Social Media Statistics & Facts | Statista Over the twelve months to the December 2022 quarter, the CPI rose 7.8%. This represents an increase of 490 million users year over year. . ; The TikTok app has been downloaded over 2Billion times on the App Store and Google Play. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. United Arab Emirates (UAE) Social Media Statistics 2023 | GMI